Swiss bank Zuger Kantonalbank has broadened its cryptocurrency offerings, adding Cardano (ADA) and Avalanche (AVAX) to its digital asset portfolio through a collaboration with crypto-focused Swiss bank Sygnum.
The move underscores the growing integration of traditional banking with digital assets, as regulatory clarity strengthens across major financial jurisdictions.
The expansion enables Zuger Kantonalbank clients to buy and hold ADA and AVAX through the bank’s e-banking and mobile services, leveraging Sygnum’s fiat-to-crypto gateway.
The development reflects the bank’s strategic effort to align with shifting investor demand as institutional adoption of blockchain-based financial products accelerates.
More banks are now looking to diversify their services as cryptocurrencies become an established asset class, driven by institutional inflows and regulatory advancements worldwide.
Crypto adoption trend
Zuger Kantonalbank’s latest digital asset expansion follows a period of increased institutional and retail interest in cryptocurrencies.
With Bitcoin and Ethereum already established in the market, investors are looking for assets with diverse use cases, prompting banks to adapt their offerings.
Sygnum, which provides fully regulated crypto banking services, has facilitated Zuger Kantonalbank’s move into Cardano and Avalanche.
Both assets offer smart contract capabilities and are positioned as alternatives to Ethereum.
The demand for blockchain networks with lower transaction fees and enhanced scalability has contributed to their inclusion in institutional-grade banking services.
The shift towards digital asset inclusion in mainstream banking aligns with regulatory developments in the US and EU.
Institutional players are increasingly confident about compliance frameworks, particularly after the establishment of the US Strategic Bitcoin Reserve.
Sygnum’s role
Sygnum, a key player in Switzerland’s regulated crypto banking sector, has positioned itself as a bridge between traditional finance and blockchain-based investment.
The firm’s recent $58 million funding round, which pushed its valuation beyond $1 billion, highlights investor confidence in its long-term strategy.
The funding round, which included participation from Fulgur Ventures and other backers, signals a strong market appetite for crypto-native financial services.
With Zuger Kantonalbank leveraging Sygnum’s infrastructure, more traditional banks may explore similar partnerships.
The integration of ADA and AVAX also showcases a shift in how banks are responding to crypto asset demand beyond Bitcoin and Ethereum.
With growing adoption, more financial institutions may expand their digital asset portfolios, ensuring greater accessibility and security for clients engaging in crypto transactions.
Switzerland’s crypto landscape
Switzerland has been at the forefront of crypto-friendly banking regulations, with major financial institutions gradually incorporating digital assets into their service offerings.
Zuger Kantonalbank’s move demonstrates the evolution of Swiss banking, where regulated crypto services are becoming an industry norm.
The inclusion of ADA and AVAX highlights broader market trends where banks are diversifying their cryptocurrency offerings to meet institutional-grade demand.
With financial institutions increasingly looking to integrate blockchain-based assets, Zuger Kantonalbank’s latest step signals further alignment between traditional banking and the expanding digital economy.
Switzerland’s position as a global crypto hub has been strengthened by clear regulatory frameworks and the proactive approach of banks like Zuger Kantonalbank and Sygnum.
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